The Evolution of News Media Strategies
The Evolution of News Media Reporting Strategies Remember when your parents used to buy the newspaper daily to read or listen to the radio to listen to the headlines on current events? Or better yet, remember when you used to watch TV every night between 9:00 - 11:00 PM to catch the news broadcast for an update of all the exciting things that happened during the day? These days, journalists still spend the day collecting the news and packaging it into articles or radio and TV news shows for the public to consume, but the job doesn't stop there anymore. News media outlets have expanded their reach to social media, and as convenient as it is to offer the world short and easily-accessed headlines, old school journalists and newbies to the field need additional training based on all that is required to keep up with the evolution of news media reporting strategies. Once news packages are created, they have to be repurposed for social media. Take Atlanta's WSB-TV journalist, Krist...